Privacy Policy

At Vesudha Midhavai Nutritech Private Limited ("we," "our," or "us"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal data when you visit our website or purchase our health and wellness products, including Allulose, Pumpkin Seed Powder, and Dehydrated Fruit & Vegetable Powders.

By using our website, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect information directly provided by you, as well as automatic technical data when you interact with our website:

• Basic Contact & Account Details: Full name, email address, phone number, and account passwords.
  

• Shipping & Billing Addresses: Delivery address, landmark, state, and postal code for fulfilling your orders across India.
  

• Payment Information: Payment transaction details (processed securely through authorized Third-Party Payment Gateways; we do not store full credit/debit card numbers or UPI PINs on our servers).
  

• Automated Data & Cookies: IP address, browser type, device identifiers, pages viewed, and usage patterns collected via cookies and tracking technologies to improve your browsing experience.
  

2. How We Use Your Information

We use the collected information for the following business purposes:

• Order Fulfillment: Processing transactions, packing products, shipping orders, and delivering your purchases across India.
  

• Customer Support: Responding to queries, processing returns/replacements, and delivering order tracking updates via SMS, email, or WhatsApp.
  

• Website Optimization: Enhancing website functionality, analyzing traffic, and personalizing user experience.
  

• Marketing Communications: Sending promotional offers, new product launches (e.g., new health/wellness powders), and health tips (you may opt out at any time).
  

• Legal Compliance: Meeting regulatory requirements under applicable Indian laws, including the Information Technology Act, 2000 and the Digital Personal Data Protection (DPDP) Act, 2023.
  

3. Information Sharing & Disclosure

We do not sell, rent, or trade your personal information to third parties. We only share information with trusted third-party service providers under strict confidentiality agreements for essential business operations:

1. Logistics & Delivery Partners: Courier and shipping agencies to deliver your orders to your address within India.
   

2. Payment Gateways: Secure payment processors (e.g., Razorpay, Cashfree, Paytm) to handle online payments.
   

3. Analytics & Technology Partners: Website host providers and analytics services (e.g., Google Analytics) to improve our site performance.
   

4. Legal Requirements: When required by law enforcement or government authorities to comply with applicable Indian laws or respond to legal processes.
   

4. Cookies & Tracking Technologies

We use cookies, web beacons, and similar tracking tools to recognize your device, keep items in your shopping cart, and understand website navigation.

• Essential Cookies: Necessary for order processing and site navigation.
  

• Analytical/Performance Cookies: Help us measure website traffic and performance.
  

You can manage or disable cookies through your browser settings; however, disabling certain cookies may affect the functionality of our website.

5. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, loss, alteration, or disclosure. Online transactions are encrypted using Secure Sockets Layer (SSL) technology.

6. Data Retention & Your Rights

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy or to comply with statutory legal and accounting requirements.

Under Indian data protection laws, you have the right to:

• Access, update, or correct your personal information stored with us.
  

• Request the deletion of your account and personal data (subject to pending orders or statutory obligations).
  

• Opt-out of marketing emails/SMS at any time by clicking "Unsubscribe" or contacting us.
  

7. Third-Party Links

Our website may contain links to third-party sites or social media platforms. We are not responsible for the privacy practices or content of these third-party websites. We encourage you to read their privacy policies before providing any personal information.

8. Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices or applicable laws. Any changes will be posted on this page with an updated "Effective Date."

9. Grievance Officer & Contact Us

In accordance with the Information Technology Act, 2000 and rules made thereunder, if you have any questions, concerns, or grievances regarding this Privacy Policy or your personal data, please contact our Grievance Officer:

• Brand Name: Midhavai
  

• Email: support@midhavai.com 
  

• Phone: +91 73490 23922
  

• Location: India